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solsticeretouch:

A Dramatic Surprise On A Quiet Square

TNT Belgium made this for promotional purposes. 

To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text “Push to add drama” invited people to use the button. And then we waited… Discover here what happened or visit http://www.tnt-tv.be for more info. 

TNT. We know drama.

They sure do know drama!

This is fucking awesome